Growth doesn&#x27;t come from hoping the phone rings. Digital ad strategist Neil Shoney explains why trades businesses need repeatable marketing systems, how Meta ads outperform guesswork, and why ChatGPT ads could be today&#x27;s biggest competitive advantage. Learn where most contractors waste ad spend, why remarketing matters, and how early AI adoption could put your business years ahead of the competition. In this episode, we explore: (00:00) Why ChatGPT ads are a massive early opportunity (01:17) What Meta updates really mean for local businesses (04:08) Building a business with Facebook ads from scratch (08:20) Why remarketing delivers more jobs for less money (11:59) Testing ChatGPT ads and the first real results (18:59) How AI will change customer searches forever (24:05) Finding hidden gaps in your current marketing strategy (28:32) Why multiple ads outperform a single campaign (35:20) How transparency helps your website rank higher 👥 Connect with Us: Follow The Tradepreneur Show on Instagram, TikTok, and YouTube 📩 Got feedback or episode ideas? Hit us up at info@thetradepreneurshow.com 👉 If this episode helped, leave a review and share it with your crew - we&#x27;re building something real here.

ChatGPT Ads, Meta Strategy, and the Next Lead Generation Gold Rush

The Tradepreneur Show: Trade Business & Home Services Success with Patrick Somers

All of your competitors are running Google Ads. A really high percentage of your competitors are running Meta Ads, but next to none of them are running ads on ChatGPT. Welcome back to The Tradepreneur Show. Listen, today I got a special guest, Neil Shoney McLean. He's joining us today and Neil has, he's an ad strategist.

He spent over 13 years helping coaches, consultants, and service-based businesses make Facebook Meta and Instagram ads actually work. There's some magic right there. He has also just started implementing ads with ChatGPT. There is the future. And he has helped over 3,000 business owners build simple, repeatable ad systems that bring in better leads and premium clients

without relying only on referrals, hustle, or hoping beyond hope that the phone rings. And that is exactly why I wanted him on the show today. Because in the trades and really in any service business, any business in general, growth cannot be based on guessing. You need a system. You need a repeatable system. And that's what we are here to talk about today. So Neil, welcome to the show. Thanks so much for having me, Patrick. I appreciate you.

Yeah, man. So 13 years in this space, that's, you've probably seen a lot of different evolutions, changes, I think with the way the digital space, especially, you know, Meta, Google, all that stuff, they seem to be always optimizing and always trying to stay ahead of the, the cheats as I call them.

Yeah. Well, the funny thing is, is that you, you've probably seen everybody was panicking when the new Andromeda update came out seven months ago or whenever it was at this stage. And everyone was like, oh, new algorithm, everything's changing.

ChatGPT Ads, Meta Strategy, and the Next Lead Generation Gold Rush

Read the full transcript

The candid version is on a podcast,
not the earnings call.

ChatGPT Ads, Meta Strategy, and the Next Lead Generation Gold Rush

Read the full transcript

The candid version is on a podcast, not the earnings call.

The candid version is on a podcast,
not the earnings call.